{"id":3517,"date":"2018-05-25T09:42:45","date_gmt":"2018-05-25T09:42:45","guid":{"rendered":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/?page_id=3517"},"modified":"2021-05-20T08:10:18","modified_gmt":"2021-05-20T08:10:18","slug":"about","status":"publish","type":"page","link":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3517\" class=\"elementor elementor-3517\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59e6ec5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59e6ec5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c412287\" data-id=\"1c412287\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-447c8498 elementor-widget elementor-widget-heading\" data-id=\"447c8498\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Biography<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-bb69212 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"bb69212\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a8a27db\" data-id=\"a8a27db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b01525e elementor-widget elementor-widget-text-editor\" data-id=\"5b01525e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\tFirst, what is good pricing? A great pricing system is a win-win scenario for photographer and client where both sides end up pleased with the value they\u2019ve received in exchange for the value they\u2019ve given. In an inequitable exchange, either the client or photographer walks away feeling taken advantage of, and neither scenario promotes longevity for the photographer. This leads me to pitfall number one. Knowing your numbers is essential to knowing how to price your work. As I\u2019ve met with photographers over the past 10 years, I\u2019m shocked at how many low-volume shooters are happy to sell their work (session and digital images included) for $100. In my win-win scenario, they\u2019re leaving that exchange happy because they haven\u2019t sat down and crunched the numbers for what it takes to be successful in business.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f110012\" data-id=\"f110012\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f8ba56 elementor-widget elementor-widget-image\" data-id=\"0f8ba56\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"270\" height=\"270\" src=\"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-content\/uploads\/2018\/05\/about-img.jpg\" class=\"attachment-full size-full\" alt=\"image\" loading=\"lazy\" srcset=\"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-content\/uploads\/2018\/05\/about-img.jpg 270w, https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-content\/uploads\/2018\/05\/about-img-150x150.jpg 150w, https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-content\/uploads\/2018\/05\/about-img-58x58.jpg 58w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-6443e79 elementor-widget elementor-widget-text-editor\" data-id=\"6443e79\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\tConventional wisdom tells us that consumers want choices, and if you\u2019ve walked down the snack aisle in a grocery store, it would seem to confirm that idea. In photography, however, presenting someone with 31 flavors can be daunting and confusing.\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c71683 elementor-widget elementor-widget-text-editor\" data-id=\"3c71683\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\tThe oft-quoted adage, \u201ca confused mind says \u2018no,&#8217;\u201d is resoundingly accurate in our profession. As the creative professional, clients come to you because you know best, and that extends into your product offerings.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b632a40 elementor-widget elementor-widget-heading\" data-id=\"b632a40\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Adam &nbsp;Smith<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Biography First, what is good pricing? A great pricing system is a win-win scenario for photographer and client where both sides end up pleased with the value they\u2019ve received in exchange for the value they\u2019ve given. In an inequitable exchange, either the client or photographer walks away feeling taken advantage of, and neither scenario promotes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":[],"_links":{"self":[{"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/pages\/3517"}],"collection":[{"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/comments?post=3517"}],"version-history":[{"count":0,"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/pages\/3517\/revisions"}],"wp:attachment":[{"href":"https:\/\/ld-wp73.template-help.com\/blog_multipurpose\/photto\/wp-json\/wp\/v2\/media?parent=3517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}