{"id":842,"date":"2020-04-03T12:41:49","date_gmt":"2020-04-03T12:41:49","guid":{"rendered":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/?p=842"},"modified":"2020-08-17T09:19:57","modified_gmt":"2020-08-17T09:19:57","slug":"proven-process-for-growing-your-sales","status":"publish","type":"post","link":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/2020\/04\/03\/proven-process-for-growing-your-sales\/","title":{"rendered":"What matters now in the consumer sector"},"content":{"rendered":"\n<h2>1. Today technology is challenging old assumptions<\/h2>\n\n\n\n<p>Vitae turpis massa sed elementum. Malesuada fames ac turpis egestas maecenas pharetra convallis posuere morbi. Arcu ac tortor dignissim convallis aenean. Tellus rutrum tellus pellentesque eu tincidunt tortor aliquam nulla. Nulla porttitor massa id neque aliquam vestibulum morbi blandit cursus. At erat pellentesque adipiscing commodo elit at imperdiet. Semper risus in hendrerit gravida. Morbi tincidunt ornare massa eget. Nec tincidunt praesent semper feugiat nibh sed.<br><br>\u2022  inherent to a given industry<br>\u2022  the perishability of food<br>\u2022  the associated value chains are highly vulnerable<br><br>Shocks inevitably seem to exploit the weak spots within broader value chains and specific companies. An organization\u2019s supply chain operations can be a source of vulnerability or resilience, depending on its effectiveness in monitoring risk, implementing mitigation strategies, and establishing business continuity plans.<\/p>\n\n\n\n<div style=\"height:42px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2>2. Reduce Your Marketing Budget Safely<\/h2>\n\n\n\n<h3>Beyond the immense toll the coronavirus has taken on people\u2019s health, employment prospects and household finances, the turbulence has rattled many corporate functions. Finance teams have begun to put the brakes on spending and protect cash flow.<\/h3>\n\n\n\n<p>More selective cuts, on the other hand, can mitigate losses, shore up cash flow and even improve performance over the long term. One retailer, for instance, has identified roughly 20% in savings on digital and direct mail marketing spending with no negative effect on revenue. Laying out a concrete plan for the new environment could lead to a leaner, more collaborative marketing operation.<\/p>\n\n\n\n<div style=\"height:47px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"1140\" height=\"795\" src=\"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-content\/uploads\/2020\/08\/Group-342.png\" alt=\"\" class=\"wp-image-1913\" srcset=\"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-content\/uploads\/2020\/08\/Group-342.png 1140w, https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-content\/uploads\/2020\/08\/Group-342-300x209.png 300w, https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-content\/uploads\/2020\/08\/Group-342-1024x714.png 1024w, https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-content\/uploads\/2020\/08\/Group-342-768x536.png 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><\/figure>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Before temporarily pausing or shifting marketing activities, it\u2019s critical to understand what aspects of marketing currently drive spending and whether those drivers still apply. Other drivers may have quickly emerged as more important.<\/p>\n\n\n\n<p><br>Before temporarily pausing or shifting marketing activities, it\u2019s critical to understand what aspects of marketing currently drive spending and whether those drivers still apply. Other drivers may have quickly emerged as more important.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this new podcast, the leader of McKinsey\u2019s work in the consumer sector discusses the actions that retailers and consumer-goods companies can take to thrive.<\/p>\n","protected":false},"author":1,"featured_media":1911,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[],"_links":{"self":[{"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/posts\/842"}],"collection":[{"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/comments?post=842"}],"version-history":[{"count":0,"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/posts\/842\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/media\/1911"}],"wp:attachment":[{"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/media?parent=842"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/categories?post=842"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ld-wp73.template-help.com\/elementor-kit\/prod_29468\/v1\/wp-json\/wp\/v2\/tags?post=842"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}